The caravan and campervan lifestyle is popular as ever

DID you know that 7 million Australians have visited a holiday park in the past two years and that 9.3million plan to holiday in the caravanning and holiday parks industry in the next two years? Those are the figures from a Consumer Report commissioned by the Caravan, RV and Accommodation Industry of Australia (CRVA) recently.

Australia campervan rental is also proving to be a great option for those wanting to dip their toe in the great outdoors way of life Down Under and not have to worry about buying a van before hitting the road. It's a try-before-you-buy approach that works for thousands of Australians - and visitors.

As a result, DriveNow's campervan rentals are hot to trot in the lead up to the festive season and now's a great time to book for the back end of summer, and even for heading up to the warmer northern states in autumn and winter.

The key findings in the consumer research, independently conducted by Alliance Strategic Research, also included: 7% of all Australians intend to buy a caravan or campervan in the next two years; 85% of those who responded said they would be happy to visit a caravan holiday park outside of school holidays; 73% agree that caravan and camping holidays are easy to organise and plan and 57% believe these holidays are very good value at all times compared with other types of accommodation.

One of the other big findings was that the internet - and websites like DriveNow - is the core starting point for consumers when researching hoildays with 69% of respondents expecting online booking facilities. Overall appeal came from location, security and cost, considered the most important features for visitors to holiday parks.

"Our industry offers some of the most affordable holiday options in Australia," CRVA federal chairman Mark Lindsay says. "The strong growth shows that Australians are looking to get better value out of their holidays."

The research also revealed that each accommodation type appeals to different age groups, with cabins favored by those aged over 35, tents to younger age groups, and caravan and camper usage most common to the 50+ market. It also shows there has been a rise in visits to caravan holiday parks by married couples and family groups ever since 2008.

"These types of holidays work really well with families right through to mature travellers," Mr Lindsay says. "They promise endless opportunities to meet new people, as well as enhancing communication with your family and friends. The priceless experiences you have on the road are what matters most.

DriveNow has 4-berth and 6-berth family motorhome rentals available all year round so it's well worth keeping an eye on the website for a hot deal.

SCOTT PODMORE

Scott Podmore

Award-winning writer, editor, photographer, videographer and owner of October Grey Media. Specialising in travel and lifestyle content and a full member of the Australian Society of Travel Writers. Has contributed regular content for the NewsCorp stable of newspapers and magazines, TravelTalk mag, The Departure Lounge and many more publications in Australia and internationally. Follow on Twitter & instragram #scottpodmore

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